Saturday, January 7, 2012

Kodak focusing on filing for bankruptcy

  According  to reports for Kodak the picture is gloomy as the company prepares to file for a Chapter 11 bankruptcy. While the bankruptcy could allow the company to restructure many think that it will be the end of the iconic firm.
   The company is based in Rochester N.Y. In 2010 the company revenue was 7.18 billion less than half the 15.97 revenue it had back in 1996. In 2006-7 share prices were in the 30 to 35 dollar range but now they are less than 50 cents each.
   The company was slow in recognizing the significance of digital photography and the competition within that field. Although Kodak itself jumped in to the digital market it lost out to competitors and failed to make money. I myself have a cheap Kodak digital camera. It has worked perfectly from the first and still works fine. For much more see this article.



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