The price of the roof will vary not only by size but
also location. The roof will come with a 25-year warranty. It will be
offered in a dark tempered glass finish at the start but Musk said he
hoped to introduce new designs every six to nine months. The roofs are
further described with prices at a company website.
This is Tesla's third try a solar roof design
The third version of Tesla's solar roof the company claims should be
cheaper and easier to install then the second version that Tesla is at
present selling. With the second version Musk said that Tesla was
basically trying not to lose money on each installation. The second
version needed additional work done after arriving at a home. In effect
construction was finished at installation. The second version was not
worth scaling Musk claimed. In fact Musk more or less admitted that his
first two versions of solar roofs didn't gain wide adoption or really
work.
However, Musk thinks that his third version is worth scaling as the new
tiles are larger and more power dense. He said they will help roofs
come alive. Musk said: “I think in the future, it will be odd for roofs to not gather energy.”
Musk points out that the Solar Roof will make financial sense only for
new houses or replacement roofs. If a roof is more than five years from
needing to be replaced it would make more sense just to purchase
standard solar panel setups Musk said. Nevertheless, Musk pointed out
that the new roofs cost less than an average roof costs together with
solar panels.
Musk needs a win on the solar side of his business
Musk spent $2.6 billion acquiring Solar City in
November of 2016. Yet in the second quarter of 2019 Tesla sold fewer
panels than in any quarter since it bought Solar City. In the third
quarter there was just a marginal increase in sales even though Tesla
has slashed prices and begun a rental plan. In August, Tesla was sued by
Walmart after several stores had fires allegedly caused by the
company's solar panels.
Tesla also faces a
lawsuit by some of its large investors over the purchase of Solar City:
"Newly unsealed court documents show why a number of large Tesla
investors, including some pension funds, believe its $2.6 billion
acquisition of Solar City in 2016 never should have happened. The
documents are an opening brief in a shareholders’ lawsuit against Tesla
over the acquisition, but were previously heavily redacted."
Musk optimistic about new roofs
Musk noted: “It’s
been quite hard to get to this point. This was a quite a difficult
product because roofs have to last for a long time. And then when you
add electrification to the roof it gets even more difficult."
However, Musk says the new roof will be simpler and quicker to install
than previous versions. The goal is to install 1,000 roofs per week in
the next few months. Musk was optimistic claiming that the global market
for his Solar Glass Roof was 100 million homes. He is hiring a lot of
installers and outside installation companies hoping he can improve on
installation.
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